![](data:image/svg+xml,<svg display="block" id="2531834213" role="presentation" viewBox="0 0 36 36" xmlns="http://www.w3.org/2000/svg"><path d="M 8.667 0 L 8.667 26 M 17.333 0 L 17.333 26 M 2.889 0 L 23.111 0 C 24.707 0 26 1.293 26 2.889 L 26 23.111 C 26 24.707 24.707 26 23.111 26 L 2.889 26 C 1.293 26 0 24.707 0 23.111 L 0 2.889 C 0 1.293 1.293 0 2.889 0 Z" fill="transparent" height="26px" id="lW5iyUDYU" stroke-dasharray="" stroke-linecap="round" stroke-linejoin="round" stroke-width="1.5" stroke="rgb(0, 0, 0)" transform="translate(5 5)" width="26px"/></svg>)
How Salesforce sells proactively to the public sector, with Mattias Fahlén
Mattias Fahlén on how Salesforce sells proactively to the public sector and builds trust through the right expertise.
Please note: this podcast episode is for the Swedish market and is in Swedish.
Meet Mattias Fahlén, Regional Sales Director Public Sector at Salesforce. Mattias explains how Salesforce sells more through proactive selling to the public sector, how they thought differently when building their sales team – and why it’s so important for the business community to help the public sector carry out its mission effectively.
We talk to Mattias about:
Why proactive selling is important for winning more public contracts.
How suppliers hold knowledge the public sector needs to run good procurements.
How Salesforce’s team builds customer trust through the right expertise.
Listen & subscribe to the podcast
Search for Sälj med anbud in your favourite podcast app to find it. Don’t forget to subscribe too, so you never miss a new episode!
